Intermediate Advertising Design
Prerequisites: Restricted to students in the Digital Media and Storytelling MC, the Global Strategic Communication MS, and the Dual Degree-Advertising & Public Relations BA programs.
Builds on the creative skills and understanding acquired in the introductory advertising creative courses to enhance students' conceptual abilities. Utilizing Adobe InDesign and Photoshop, students learn to design for various advertising formats including digital, print, and for client presentations.
Outcomes: The best work is finished on computers and reviewed by advertising professionals at the end of the semester.
Builds on the creative skills and understanding acquired in the introductory advertising creative courses to enhance students' conceptual abilities. Utilizing Adobe InDesign and Photoshop, students learn to design for various advertising formats including digital, print, and for client presentations.
Outcomes: The best work is finished on computers and reviewed by advertising professionals at the end of the semester.