Description
Tactical Communications for Small Businesses
Restricted to students in the School of Continuing & Professional Studies.

Students focus on emerging contemporary communications formats as they build upon marketing knowledge and communication skills. Networking skills, promotional writing, and sales strategies are integrated into written and oral constructs. Course content to include:
- Strategic marketing
- Networking best practices and formats
- Social media applications
- Presentation skills

Implement best practices in strategic communications relevant to small business and organizational promotion and sustainability. Develop networking and social media skills in promoting product and services within appropriate industry and marketplace.
Details
Grading Basis
Graded
Units
3
Component
Lecture - Required
Offering
Course
CPST 279
Academic Group
Sch of Cont/Prof Studies
Academic Organization
Schl of Cont/Prof Studies
Enrollment Requirements
Restricted to students in the School of Professional Studies.