Description
Market Opportunity Analysis
Enrollment is restricted to students in the Executive MBA Program.

Enables students to discover market opportunities and business relationships that are critical to sustainable business growth. Course will challenge students to move away from "copy cat" business ideas to innovative business solutions.
Details
Grading Basis
Credit / No Credit
Units
1.5
Component
Lecture - Required
Offering
Course
MARK 472E
Academic Group
School of Business Admin
Academic Organization
Marketing Department
Enrollment Requirements
Restricted to students in the Graduate School of Business MBA for Executives program in Chicago