Description
Public Relations Writing
This course focuses on strategic public relations, writing for publics including print, broadcast and digital media with understanding of objectives, news values and formats.

Prerequisites: COMM 210.

Outcomes: Students develop competency writing and editing news releases, pitch letters, fact sheets, public service announcements, newsletters, and Web content to develop a portfolio of individual writing samples.
Details
Grading Basis
Graded
Units
3
Component
Lecture - Required
Requirement Designation
Writing Intensive
Offering
Course
COMM 318
Academic Group
School of Communication
Academic Organization
Communication
Enrollment Requirements
COMM 210