Gives students an opportunity to develop new campaigns and refine existing work. Students receive feedback from advertising professionals throughout the semester to help them edit and develop their portfolios. Each member of the class creates a portfolio website and develops a job search plan. Final portfolios are critiqued by faculty and professionals.
Prerequisites: COMM 266 and COMM 344; Must be an ADCR major, senior standing.
Outcomes: Develop a portfolio of innovative ideas and creative ads across multiple platforms; Learn skills to critique and edit portfolio material. Have a plan for pitching work to potential employees.
Prerequisites: COMM 266 and COMM 344; Must be an ADCR major, senior standing.
Outcomes: Develop a portfolio of innovative ideas and creative ads across multiple platforms; Learn skills to critique and edit portfolio material. Have a plan for pitching work to potential employees.